Everyone wants to be an influencer these days or at very least to have stunning Instagram posts. Where ever we go we have our camera in our hand. This makes for a good opportunity which restaurants, cafes and attractions in Thailand have cottoned on to.
Give the customer a good photo opportunity and not only will you attract more customers to eat and drink your food (for example), but those photos they go onto post on Instagram will be your marketing too.
I visited Ma Doo Bua coffee shop in Phuket and it was packed and thriving. And all fundamentally because of their giant Lilly leaf photo opportunity.