Advertising with Reach, Influence and Value

Dan Cheeseman

6 years ago

I have learned a lot about media and advertising throughout my decade working in this industry, and perhaps the most disruptive in terms of its power has been influencer marketing.

Dan about Thailand was voted the #1 Lifestyle Blog site in Thailand 2019 and polled more than 60% of the votes, so is well respected in the local market. The site is also an official partner for the Tourism Authority of Thailand.

Most Popular Advertising Solutions:

300×250 large banner 4k baht a month (or 3k baht a month on 3-month contract) shown on every page.
Vlog Bundle Package on Dan about Thailand 15k baht per month
- One vlog and podcast made per month on your business and posted onto multiple online platforms for maximum exposure:
  - Facebook (with c.13k followers) with very engaged followers driving virality of posts. Vlog directly uploaded on to the page and then shared across different groups across Thailand. One week later the web post is also posted onto this Facebook page for extra impact.
  - Website – the vlog is made into a post on Dan about Thailand website (100k+ monthly page views)
  - eNewsletter – Your post included in two newsletters per month. Over 12,000 subscribers to this weekly newsletter. More than 30 new subscribers join this mailing list every single day.
  - YouTube – Your vlog is uploaded onto the Dan about Thailand YouTube channel, with over 2,000 subscribers.
  - Twitter – Your post is shared on Dan about Thailand Twitter page with over 1,100 followers.
  - Podcast – The audio from the vlog will be repurposed as a podcast and be shared on the Dan about Thailand iTune and Sticher channels